Library analytics: online metrics in web information services

Authors

  • Jorge Serrano-Cobos El profesional de la información
  • Ana Casado-Sánchez

Keywords:

Web analytics, Library analytics, Objectives, KPI, Key performance indicators, Vocabulary.

Abstract

Introduction to the web analytics concept and its application to library portals. It is proposed to establish the goals the library wants to reach and then to define indicators to measure their achievement, such as number of visits, time connected to the web, conversion to book loans, physical visits to the library, fidelity and suitability of the descriptors to the vocabulary used by users.

Published

2011-10-05

How to Cite

Serrano-Cobos, J., & Casado-Sánchez, A. (2011). Library analytics: online metrics in web information services. Anuario ThinkEPI, 5, 192–194. Retrieved from https://thinkepi.scimagoepi.com/index.php/ThinkEPI/article/view/30498

Issue

Section

G. Publicación cientí­fica